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OK, I get Pinterest now
I believe in serendipity. For some time now I’ve been puzzled by Pinterest. The massive popularity and implications of value proposition seemed to be tantalizingly out of reach. I get it now. Or, at...
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Loose Lips Sink Ships
Technology makes life easier. And more often we are less aware of what we are giving away for that ease. Beyond the privacy concerns of the big social platforms, businesses are struggling with the...
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I Now Have A Cloud. All Is Well.
Many years (decades?) ago, my father said to me: The world is going to end, not with a bang, but because no one will know how to fix anything anymore. I’m not going to to talk about the disposable...
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Who’s Dictating Cloud App’s in the Enterprise?
My name is Alan Berkson and I’m a cloud-aholic. I Dropboxed my SkyDrive and CRM’ed my Evernote into my Google Apps mailbox. I’m a victim of cloud sprawl. Are you with me on this one? I am experiencing...
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Raise Your Hand If You Haven’t Seen Casablanca
One of the greatest movies ever made, yet I would wager too few people have seen it. It’s an old movie. It’s stale content. In a society that monetizes consumption, those responsible for marketing...
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Does Moore’s Law Apply To People?
So Microsoft is changing the way they license users. Interesting to see that perhaps the balance of power has returned to the users. Software licensing has always been a strange animal. I recall well...
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That Third Kind Of Vet
Being able to properly vet might be the most important skill of the 21st Century. Not curing sick animals. Not retiring from military service. I’m talking about “subjecting to thorough examination or...
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Instagram And The Art Of Negotiation
Negotiation is not black and white. It’s infinite shades of gray. However, it’s incumbent upon each party in the negotiation to understand two important positions: what they want and what they are...
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Looking Forward To 2014
A heartfelt “thank you” to all of you for your friendship, collaboration and patronage. 2013 was an exciting year for Intelligist Group and I owe a great deal of it to the incredible people with whom...
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Corporate Narrative: The Art of Corporate Storytelling
This article first appeared as a guest post on Paul Greenberg’s ZDNET blog. It was a follow up to my post Brands, Narratives and Story Worlds. Many thanks to Paul for letting me tell my story. I know...
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